ben chauchereau
graphic design + art direction






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SHINDIG COFFEE2025

BRAND IDENTITY





Created a full brand identity for ShinDig Coffee; a pop-up cart serving brews at raves, festivals, and community events—capturing the energy of nightlife and the comfort of daily rituals. Through close collaboration, we developed the visual language, logo, menus, and flyers, all designed to reflect ShinDig’s bold, communal spirit and make every interaction feel like a moment of recharge and connection.



Inspired by the energy of a block party and the comfort of a daily ritual, ShinDig Coffee is built on joy, community, and the rhythm of everyday connection. Its design highlights the bold, inviting nature of gathering; celebrating the moments we recharge, connect, and share conversation over every cup.



GRAPHIC DESIGN: Sean Binay, Chad Phillips, Ben Chauchereau








UNUSED CONCEPTS




BRAND PROPOSAL